Paid Advertisement Packages
$560 per month
For campaigns with small (less than $3,000/month) budget. Includes Search Network Campaign only.
Setup Fee: $280
Monthly Fee: $560
We utilise the correct platform to achieve your business goals. Depending on your needs, we can do Search Campaigns, utilise Google Display Network, and create Re-targeting campaigns.
- Search Marketing Platform: Yes
- Google Display Network: Add $280 (setup)
- Text Ads: Yes
- Graphics Ads Creation: $190
By analysing your business and marketing goals, we will use the best ad extensions to boost the performance of your campaign and attract the right visitors to your site.
- App Extensions
- Call Extensions
- Location Extensions
- Review Extensions
- Sitelink Extensions
- Callout Extensions
- Automatic Extensions
- Map Ads
Extensive research at the start of the campaign allows us to understand your business and use the right keywords tied with the best ad text to optimise your campaign. All keywords and text only deployed upon your approval.
- Keyword Research: 4 hours
- Daily Budget Set up
- Ad Scheduling
- Campaign Structuring
- Ad Copy Creation
- Ad Extensions
- Set-up Report
We monitor and optimise your campaigns constantly to increase the efficiency for each click.
- Bid Optimisation: Twice a week
- Auditing
- Bidding
- Ad Copy Test
- Ad Extension Management
- Keyword Management
- Negative Keywords
- Report Analysis
- Report Generation: Monthly
For branding and re-targeting campaigns, we utilise the Google Display Network, free for medium and large campaigns. Images not included.
- Graphic Ads Creation: Add $190
$850 per month
For campaigns with medium (up to $ 5,000 / month) budget. Includes Search Network Campaign, Display Network, and Remarketing.
Get online quickly and start attracting leads and sales with a custom designed, SEO-ready, fully responsive website including social media icons, blog and contact form.
Fast Wordpress development based on custom Wordpress templates created specifically for local industry niches.
One week turn-around time from start of campaign to initial client assessment and approval. Two weeks turn-around time from start of campaign to deployment. Any additional features tacks on additional time.
Up to 30 pages migrated from existing website (if applicable).
Up to 15 premium stock photos bought and used specifically for the site.
Custom design, created specifically for your business based on your personality.
SEO-ready website with features integrated such as blog, social media icons, HTML and XML site map, etc.
Responsive web design ensures the website is displayed correctly across all screens, including mobile.
Social media icons, favicons, widgets, contact forms, etc. are included.
$1,390 per month
For campaigns with large (up to $10,000 / month) budget. Includes Search Network Campaign, Display Network, and Remarketing.
Take the hassle out of preparing the written content for your new Website. All the benefits of a fully responsive, SEO-ready website plus 5 pages of custom written content and logo ready for launch.
Three to four week turn-around time from intake form to final release. The first two weeks will be audited (initial and final, respectively).
Up to 30 pages of content integration (migration of content).
We include one month FREE maintenance after the initial two-week development for support, minor updates, and additional content uploads.
Up to five 350 - word pages included for main page, about us, contact us, plus two pages of your choice.
Two design studies for the logo, created in multiple formats, designed specifically for the client according to their specification.
All original content, logos, and graphics created specifically for the new website.
Fast, elegant web design based on WordPress.
SEO-ready content and development.
$280
Landing Page creation for your Paid Advertisements based on optimal Conversion Rate principles.
Two pages of Landing Page creation based on Conversion Optimisation principles.
Delivered in 3 to 5 days.
Choose your paid advertisement package and let's get started on growing your business online.
What is PPC?
- Pay Per Click (or SEM - Search Engine Marketing in Google's parlance) is a type of advertising strategy that directs traffic to your website from an ad that you paid a search engine or host website to post. It is basically the amount of money spent to get your advertisement from a search engine or website that you don’t own to be clicked.
- Types of PPC campaigns are:
- Search Adwords Campaign
- Remarketing on the Google Display Network
Does it put my ad on the top page of Google every time?
No, and in most cases, you wouldn’t want it to be. The Google AdWords system does not just take into account the bid price when arranging the sponsored ads. The position of any ad takes into account over one hundred different factors including your quality score, volume of clicks, and website & content relevancy, enabling Google to deliver the right results to end users and empowering smaller advertisers to compete with other advertisers who have much higher budgets. If any company or agency was to offer you top spot or guaranteed positions our advice is to run because it’s simply not possible!
Who should use these PPC packages?
Small Business owners who want to improve their online presence on Google and show their products to those people who are looking for them.
Will it ensure sales and leads to our business?
No. Just like any type of advertising, Google AdWords can never guarantee any sure sales or customers. Once your ads are posted on Google Search we can no longer control the decision of your potential customers. The most that we can do is target the right people at the right time. And the rest is up to their discretion.
What does PPC do for my business?
- It improves your online presence on Google search and increases the chance of targeting the right customers at the right time.
Do I need to have an existing Google AdWords account to avail of the service?
- No. We can set up your Google AdWords account and then link it to our AdWords manager account.
I already have an existing Google AdWords account. Do I still need to pay for the setup fee?
- It depends. If you have PPC campaigns that are already running and only minimal changes need to be made, the setup fee is waived. If you have an account but the campaigns still need to be setup or there are a lot of settings that need to changed, then you will need to pay for the setup fee. Please contact our Project Manager for a FREE PPC Proposal and Landing Page Analysis.
Are landing pages always recommended, or can I just use my homepage?
- A great landing page is critical for any PPC campaign to be effective. People clicking on your PPC ads are more likely to have a strong purchase intent compared to general browsers, that’s why the landing page needs to be optimised to meet their expectations. We offer free landing page analysis along with our proposal, and landing page optimisation & setup for an extra fee.
Do I have access to the PPC Campaign that you are going to create?
- Yes. We offer transparency compared to other agencies to assure that you are getting the right data and you can see the performance of the campaign anytime you want.
Why do I need PPC when I have SEO?
- Any SEO campaign done in a safe, organic way will take some time to rank. A business could utilise PPC to advertise on the search page for the same keywords while the SEO campaign is still gaining momentum.
- PPC is also useful if you want to maximise the search page. There are different businesses located on the search page. To fully maximise it, use PPC.
- Finally, while it is impossible to rank for a competitor's brand organically, this is common practice in an AdWords campaign.
Can I do PPC without SEO?
- Yes, as PPC is not SEO dependent. It does not rely on Google search algorithms. It’s an advertising campaign that takes advantage of Google’s nature as a search engine.
- Unlike SEO, PPC will never generate free traffic because Google is ranking you based on your ad spend and not the quality of your site. SEO is an investment in the quality of your site and not just an investment in gaining organic rankings.
Can I target my competitor’s keywords?
- Yes. With PPC, you can target the keywords of your competitors. Unlike with SEO, where you’re limited to the keywords on your website. Targeting your competitor’s keywords is ideal for new businesses because you want to target people who are looking for the same business as yours or have the same type of service.
"Great job on our website design and launch, and helping us develop an integrated digital marketing strategy."
